the care guide: loving and lasting
Care Guide: Loving Your Garment
At hewn, each piece of clothing we craft is not just a garment; it’s a commitment to sustainable fashion, ethical practices, and the beauty of organic materials. To ensure that your item remains as pristine and beautiful as the day you received it, we've compiled a straightforward care guide. By following these simple steps, you can extend the life of your organic cotton apparel and continue to celebrate your style in a way that’s kind to the planet.
Washing with Care
- Temperature Matters: To maintain the integrity and colour of your garment, wash it at 30 degrees celsius. This lower temperature helps save energy and prevents the fibres from breaking down too quickly, keeping your garment in excellent condition for longer.
- Turn It Inside Out: Always turn your garment inside out before washing. This protects the outer side from abrasion and exposure to harsh detergents, preserving the vibrant colours and the fine quality of the print.
- Keep Chemicals Away: Avoid using bleach or any harsh chemicals. These can break down the natural fibers of your organic cotton and cause discoloration. Stick to gentle, eco-friendly detergents to keep your garment looking its best.
Drying Naturally
- Skip the Tumble Dryer: Avoid using a tumble dryer as the intense heat can shrink and prematurely age the fabric. Instead, reshape your garment while it is still damp and allow it to air dry. This gentler approach not only conserves energy but also maintains the fabric’s natural feel and fit.
- Reshape While Damp: After washing, gently reshape your garment while it is still damp. This helps retain its original form and ensures it continues to fit beautifully.
Ironing
- Light Heat: If your garment needs ironing, use a light heat setting. Be sure to iron on the reverse side to protect the delicate fibers and any printed designs. This gentle approach helps smooth out any creases without damaging the fabric.
Caring for your hewn garment is about embracing sustainable living practices, from washing at lower temperatures to air drying and using eco-friendly detergents. By following these care instructions, you not only preserve the quality of your garment but also contribute to a healthier planet. Your fashion choices reflect your values—let your care choices do the same.
Cherish your hewn piece with gentle care, and wear it as a badge of honour in the movement towards a more sustainable world. Every wash, every iron, and every wear shows your commitment to a style that cares.
