why organic cotton?
Organic Cotton Over Conventional Cotton
Welcome to the delightful world of sustainable fashion, where organic cotton shines as our star! In this article, we will explain why organic cotton is not just a choice, but a celebration of better, more responsible fashion. We invite you to embrace the feel-good experience of choosing organic for a healthier planet and happier lives.
A Breath of Fresh Air for the Environment
Choosing organic cotton is like giving the planet a breath of fresh air. Cultivated with zero synthetic pesticides or fertilizers, organic cotton supports a vibrant ecosystem, preserving both soil fertility and biodiversity. Imagine using 88% less water and 62% less energy than conventional cotton—organic cotton does just that! It’s a choice that keeps our waters clean and our earth vibrant.
Health Wonders for Everyone
Step into comfort and safety with organic cotton! Free from the harsh chemicals used in conventional cotton farming, organic cotton offers a sanctuary of health benefits. For farmers, it means working in a safe environment without the risk of chemical exposure. For you and your loved ones, it means wearing clothes that are kinder to your skin—softer, hypoallergenic, and absolutely safe.
Unmatched Quality and Comfort
Organic cotton isn’t just kind to the earth and your skin—it also treats you to an unparalleled level of quality and comfort. The gentle processing preserves the purity and natural strength of the cotton fibers, making them incredibly soft and durable. Whether it's your favorite tee or cozy bed linens, organic cotton promises a touch of luxury that you can feel good about every day.
Championing Ethical Practices
When you choose organic cotton, you’re voting for a fairer world. Organic standards ensure fair treatment of workers and prohibit unethical practices like child labor. By choosing organic, you empower communities, support fair wages, and contribute to a cycle of positivity that enhances lives. It’s fashion that feels good in every sense!
Economic Joy for Farmers
Organic cotton is more than a product—it’s a pathway to prosperity for small to medium-sized farms. Farmers cultivating organic cotton can earn a premium, paving the way for better livelihoods and community growth. As the global appetite for sustainable products increases, the future shines brighter with every organic cotton purchase.
Why doesn't everyone use organic cotton?
Organic cotton (for all the reasons above - increased production complexity, traceability and transparency) costs significantly more to produce than 'conventional' cotton. In fact over recent years several businesses have taken a step-back because of this in light of the cost-of-living crisis than has engulfed the Western world.
But don't despair...
Organic cotton isn’t just a choice—it’s a cause for celebration! By embracing organic, you contribute to a healthier environment, experience superior comfort and quality, and support ethical and economic advancements. hewn's commitment to achieving this at a fair price for consumers and producers mean you can feel that celebration every time you wear your favourite piece. Choose organic cotton by hewn, and feel the difference, inside and out!
